Freelance copywriting jobs are perfect for people who want to work from home or on the go. Freelancing has become a popular way for copywriters to make money, and copywriting is an in-demand skill. The best part? You can do it all by yourself.
Copywriter jobs are available online at sites like Upwork, Toptal, and Problogger Job Board. If you’re interested in freelance copywriting careers but don’t know where to start, this guide will help get you started with your first copywriting job.
Understand the basics of copywriting
Once you have copywriting skills, it’s essential to understand the basics. Learning copywriting is more effortless than mastering any other form of writing because there are no rules for copywriting! However, copywriters must still follow basic guidelines.
Learn the psychology behind copywriting
Copywriters use many techniques to help their clients be more successful at selling products or services. One technique is commonly known as AIDA – attention, interest, desire, and action. The means getting someone’s attention by telling them about a problem they’re having (good), then showing how your product can solve this problem for them (desire). Finally, urging them towards taking action to purchase your product or service right away before anyone else does (activity). This copywriting technique is simple, but it’s incredibly effective.
Create a portfolio copywriting pieces
Once copywriters have the basic skills, they need to start creating pieces to showcase their copywriting abilities. That can be done by writing samples and putting them in a copywriter portfolio for potential clients to see when looking for copywriters online.
Is copywriting a promising career?
Yes! Copywriting is an excellent career for people who want to write and make money doing it. It’s not easy work at first, but once you get the hang of copywriting, you’ll be able to help your clients sell their products or services in no time.
Use social media to find freelance opportunities
As copywriters gain more experience, they’ll start to see that there’s an actual demand for copywriting services. Many copywriters find work on sites like Upwork by searching through the jobs listed (set up your profile correctly). They’ll also start to see copywriting job listings from clients directly.
As a beginner copywriter, you may not have all the experience required for some of those opportunities right away. In that case, it’s essential to use social media as a tool to find freelance copywriting work or at least get your name out there and built up a portfolio so future employers know what kind of writing services they can expect from you later on down the line. It might be worth investing in paid advertising campaigns through sites like Facebook if an employer will pay per click anyway because otherwise. Unpaid ads could eat into potential profits without yielding very much revenue once costs are factored in (you should do careful calculations before proceeding). However, if money isn’t quite as tight and you can afford to wait a little longer for copywriting jobs, social media is probably the best way to get work.
Learn how to price yourself as a copywriter
Once copywriters have the skills and experience they need to start taking on clients, they’ll want to think about how much copywriting work is worth. In some cases, clients may offer copywriters an hourly rate or per project fee that’s agreed upon before starting work. Other times, copywriters can charge based on results instead of working by the hour (e.g., charging a set fee for every email campaign sent out due to their copywriting). Still, others might use both approaches depending on what works best given specific circumstances with various projects.
Find a mentor copywriter
Even copywriters who are experts in their field can learn new things from each other. If you want to work as a copywriter, you should find a mentor. This professional will help you improve your copywriting skills and pass on contacts and other opportunities that may not come around again soon.
Network with other writers in your area
Copywriters often find copywriting work by networking with other writers in their area. It could mean joining a local copywriter’s club or professional organization where members meet to network, share tips, advice about copywriting and learn from each other. It can also mean finding out about copywriting jobs posted on the group’s message board (be sure not to spam the chatroom with your information).
Online marketing has become an increasingly important business component over the last decade. More consumers turn to Google for answers instead of opening up phone books or turning on TVs. As such, there is no shortage of need for copywriters who know how to write compelling ad copy that will convince people to click ads so they can ultimately purchase products.
Here are the best sites that post freelance writing jobs for beginners.
You can work from home and make a living as a copywriter. We’ve given you some great tips for getting started, so what are you waiting for? Get out there and get your name on the map.